Stop Asking AI to “Be Creative.” Try This Instead.

There’s a big mistake almost everyone makes when they first start using ChatGPT:

They tell it to be “creative” or “make it fun” — and then wonder why the result feels flat, vague, or just… meh.

Here’s the truth:
AI isn’t creative by default and will just sit there and do nothing with out your input.
It mirrors your direction.

That means if you ask it to “write a fun blog post,” it’ll give you something that sounds like corporate oatmeal. But if you feed it something fun to work with — tone, style, examples — it suddenly gets smart, playful, and useful.

So what should you do instead?

Start with specific, punchy instructions.
Here are a few real examples that get way better results:

✅ “Write this in the voice of a chill, confident 30-year-old who’s obsessed with making AI easier to understand.”

✅ “Start this blog post with a quick story, then give 3 takeaways. Keep it tight. Make it feel like a Twitter thread, but with flow.”

✅ “Pretend you’re writing this for someone who still thinks ChatGPT is just a gimmick. Convince them otherwise.”

The more you give it, the more it gives back.

Bonus: Feed It Structure

Instead of saying “Write me a cold email”, try:

“Write a 3-line cold email that starts with a compliment, then a clear offer, then a call-to-action. Sound like a real person who doesn’t suck.”

Boom. Instantly better.

The Bottom Line: Don’t expect AI to do the work. Expect it to multiply the clarity you already bring.

You’re still the creative director.
ChatGPT is just your lightning-fast assistant.

Give it direction, and it’ll do the heavy lifting — in your voice, with your energy.